Pick a pattern
Product Improvement Loop
One validated product proposal each run — or one honest report of why no candidate cleared the bar.Good for: A maturing product where you want disciplined, skeptical input on what to ship next.
Competitor Intelligence Loop
A weekly read on your named competitors, with per-competitor files and a single landscape overview kept fresh on every run.Good for: A defined competitive set you want to track over time without commissioning fresh research every week.